Analyst: Xbox 360 To Keep U.S. Lead Through 2009
Date: Monday, July 03 @ 21:36:05 UTC
Topic: Xbox 360
For 2007, IDG predicts Microsoft dominance for the next two years in the North American next-gen game hardware market, at least in terms of installed base. The forecast predicts 10.6 million consoles in homes for Xbox 360, 6.8 million for PlayStation 3, and a modest 3.5 million for Wii in 2007. In 2008, Anderson suggests 15.5 million units in homes for the 360, 13.5 million for PS3, and 6.8 million for Wii. He does mention that his group expects the PS3 to win out in the installed based race in the end, perhaps in 2009.
IDG also analyzed multiple console ownership, and found that there was a decent amount of crossover, with many homes owning more than one console. With the next generation, Anderson predicts more single console ownership, with most households choosing either the 360 or the PS3, and with most crossover happening when those households also chose to pick up a Wii.
He then went on to outline data on marketshare, bringing an end to the intriguing presentation. For present-gen consoles, the Xbox is at 25%, the PlayStation 2 at 56%, and the Gamecube at a 19% marketshare, according to IDG.
News-Source: http://www.gamasutra.com
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